The Impact of the Information Cocoon Effect of Social Media on Individuals and Societal Development
DOI:
https://doi.org/10.61173/fr7hby17Keywords:
Information cocoon effect, personalized rec-ommendation algorithm, social media platform responsi-bility, information diversity, group polarizationAbstract
In this age of social media dominance, a significant issue known as the information cocoon effect has garnered considerable interest due to its adverse effects on personal understanding and societal progress. However, the existing research lacks depth in exploring how this effect forms and ways to mitigate it. This study delves into the concept of the information cocoon effect discusses its origins and showcases its influence on individuals and communities. Highlighted are its impacts in shaping biases influencing decision-making processes promoting social polarization and diminishing spaces, for constructive public discourse. Research has shown that the information cocoon effect is predominantly influenced by factors like selective exposure to information and confirmation bias as well as algorithm-driven recommendations which lead to outcomes such as limited personal understanding of issues and heightened group divisions along with a crisis, in social trust. This paper suggests ways to enhance social media algorithms and educate people about information effectively while also enhancing government and social organization oversight and support to reduce the effects of information bubbles and foster a more inclusive and varied information-sharing environment to encourage the development of social harmony and trust, within society.