Generation Z, MBTI Model, Youth Socialization, Social Identity Theory
Abstract
The social activities of Generation Z are influenced by the specific era, showing more significant personality characteristics and novel forms of interaction accompanied by their unique social interactions. MBTI, as a practical measurement tool developed from scientific psychological tests, has been widely recognized and disseminated among Generation Z, and has evolved into an indispensable “tool” for young people’s social interaction. As a practical measurement tool developed from a scientific psychological test, the CTI has been widely recognized and disseminated in the Generation Z group, and has evolved into an indispensable “tool” for young people’s social interaction. Through the review, interview and focusing group research methods, this study aims to explore the influence of multiple factors on the use of MBTI by Generation Z in social media network socialization activities and offline interaction environments, and to compare the role of MBTI model as a “bridge” and “obstacle” in the social interaction of different personality types of youth groups. We compare the role of MBTI model as a “bridge” and “barrier” in the social interaction of different personality types of youth groups under the influence of multiple factors in social media network socialization activities and offline interaction environments, and comprehensively analyze it from online and offline to solve the problem of the correct use and abuse of MBTI in the multi-dimensional social interaction of Generation Z, so as to provide more possible ways for the solution of various social problems of youth groups.