Globalization of Automobile Supply Chain: A Case Study Based on BYD’s Globalization strategy

Abstract

With the development of global trade and the acceleration of economic globalization, it has become normal for automobile manufacturers to expand their production and sales to transnational markets. BYD is famous for its innovation in hybrid and pure electric vehicles. The company’s example provides a useful reference for studying the application and landing of new energy vehicle technology on a global scale. Through the analysis of BYD case, we can understand the role and influence of new energy technology in the globalization of automobile supply chain, which is of positive significance to promoting sustainable transportation and reducing carbon emissions. The globalization of automobile supply chain not only involves market demand and technological innovation, but also is influenced by national and regional economic development and policy support. Through the case study of BYD, we can analyze the role of national policies and economic environment in the globalization of automobile supply chain, and provide reference for formulating relevant policies and strategies.