In modern society, with the rapid advancement of science and technology, the continuous updating of educational concepts, and the growing demand of families for the all-round development of their children, the children’s toy market is undergoing unprecedented changes and prosperity. This article takes an in-depth look at this trend, aiming to comprehensively analyze the current diversified status of the children’s toy category. The findings indicate that educational toys integrating education and entertainment, such as programming robots and STEM-based science experiment sets, as well as futuristic technological interactive toys like smart voice assistants and VR experience devices, each uniquely contribute to children’s cognitive development, emotional maturity, and social skills. At the same time, this article also focuses on analyzing the potential value of integrating different toy elements. By combining enlightenment education with technological interaction, toys can not only stimulate children’s interest in learning but also cultivate their innovative thinking and practical ability; and the integration of physical training and emotional communication toys can help children improve their physical fitness, build self-confidence and learn to express emotions while enjoying the fun of games. To better guide the development direction of the toy industry, this article proposes a proposal to reclassify and integrate children’s toys. In-depth analysis and precise market positioning are anticipated to expand the development potential and growth prospects of the children’s toy market.
